Companies have a lot of things they can invest in. Their employees. Technology. Their customers. Higher salaries for executives. Infrastructure. And more. However, it's hard to find the right blend of what and how much to invest in.
One of the huge advantages of web based applications is that developers can create software that is very little to market and distribute to customers. Chris Anderson, Editor-in-Chief of Wired Magazine, at last week's GrowSmartBiz conference spoke about this.
Protecting your computer from hackers, malware, viruses and evil web sites is a full time job. For the solo professional, ensuring you are fully protected is not easy. This is why its important to install security software that can keep your computer as secure as possible.
When you think of the "phone company" it's easy to think of a traditional phone company - slow moving, old fashioned, not innovative, and other negative things. However, Verizon, has morphed into being much more than a "phone company".
Struggling phone maker Motorola unveiled its first device using Google’s Android system, banking on it to power features that will attract consumers looking to use their phones to connect with friends, family and colleagues.
Having a business website is like working out: something is better than nothing, even if it’s not perfect. Zero customers are finding you online if you don’t have a website.
Since Google came out with Google AdWords in 2000, thousands of companies small and large have used the service to reach a targeted audience who has expressed an interest in their product or services.
Small business research company Warrillow, in one of its recent newsletters, writes that amongst all social media Twitter is by far the best way that smaller businesses have found to to connect with the companies they want to be in touch with.
No one wants to spend money on new technology unless they really have to. Unfortunately, for many of us, we buy technology when what we have is no longer working.