It took some time for Kevin Stecko to learn in 2013 that the e-commerce system for his website, 80stees.com, had been hacked. Whoever did it “sat on the [data] for about six months,” Stecko says. “We didn’t notice anything.’’
IT TAKES AS long as seven years to create a new car, from the first drawing to the clay model to the final product rolling off the assembly line. No small part of that process is making sure whatever ends up getting built doesn’t fall apart the moment a customer tries to drive up Pikes Peak or through a blizzard on the way to the mall.
Before he started to dole out social-media advice for entrepreneurs like you at Inc.'s recent GrowCo conference in New Orleans, Dave Kerpen, chairman of Likeable Media and now founder of offshoot Likeable Local, had a few things he wanted to get out of the way.