To get consumers to post reviews on Yelp, plant a seed by making your Yelp presence known on your website and promo materials.
Eight terms that should be in every small-business owner’s vocabulary. Understanding the “why” and “what” will improve your marketing efforts and ability to attract and retain valuable customers.
So how can you, a small business with limited experience and resources, compete with giants in search-engine optimization (SEO)?
Your email list is one of your business' most valuable resources. A new guide offers a boatload of tips on how to get the most out of it.
Pay people in developing countries to track prices of consumer goods in their hometowns and transmit the data using mobile phones.
The five most common myths, and the realities, startups encounter with social media.
Today, the variety of the web makes it so much easier to find your ideal audience -- and reach them for next to nothing.
Creating socially shareable content can help create brand awareness, drive more traffic to your site and improve your bottomline. For starters, you may want to consider optimizing your content and promoting your business in the social media.
While most people use LinkedIn for professional and employment purposes, you can also use it as a networking tool.
There is no set expiration date for a website, so how do you know when you should redesign it? Here are a few tips.