Even though headlines regularly point out the security threat
landscape in the digital world with more audacious data breaches,
businesses have grown complacent. Perhaps it is information overload. The recent breach at the IRS is one great example. In light of
this and other events, it really makes you question, what can a small
business with limited resources really do when even the IRS can’t manage
to stop an attack?
The convergence of two technologies, the Internet and social media, has
empowered consumers as never before; add mobile to that equation and
that power has become instantaneous – available anytime and anywhere.
According to the latest data gathered by the SBA, about 66% of small businesses will survive during
the first two years of operation. Despite the fact that this is more promising than the 80% failure rate
claimed by other sources, the figures are still high enough to cause
apprehension. Here, we explore why so many small businesses fail during the first few years.