The advertising business is a tough, fickle industry--especially for
African-American owned agencies. But Ahmad Islam, co-founder and
managing partner of full-service, award-winning marketing agency, commonground, has made it all work for him. Recently, TNJ.com had a chance to discuss business with Islam.
With African-American women spending a reported half a trillion on hair
care and weaves, hair care would seem a wise business to enter. But
like all other industries, you have to make your products stand out. That's what hair salon owner Diane Da Costa has done.
One of the toughest businesses to venture into is the restaurant
industry. And a vegan restaurant would seem even tougher to make a go of
it. But Tamearra Dyson’s Souley Vegan, which she in 2006 in Oakland, is
thriving and expanding.
Spike Lee may be using Kickstater to fund his next film. But next time, he and other Black entrepreneurs will have another option. Six Morehouse alumni and Omega Psi Phi fraternity brothers have created BlackStartup, which they hope will become the go-to site for Black-based crowdfunding.
The Bubble Bistro has changed the way folks in Memphis think about body
care products. Launched by Andrea Johnson in 2009 in St. Croix, U.S. Virgin Islands, the Bistro makes natural products using clays, herbs, fruits, nut butters and sea salts from Europe, the Caribbean, Brazil and Ghana. A native of Memphis, Johnson is back to expand her business Stateside.
The fragrance business in nothing to sniff at. Global sales are $27.5
billion and $5.2 billion in the U.S. alone. While you have a handful of
African-American celebrities with their own scents distributed through
the industry’s major players, it is rare to find an African-American
perfumer. Seth Kornegay is one.