Based upon data compiled and analyzed from 1983 through 2011, the
Internal Revenue Service (IRS) has found that today’s small business
owners are paying less in interest expenditures on loans than did their
predecessors of 30 years ago. According to the IRS study – conducted and
measured in inflation-adjusted numbers – the typical small business
owner in 2011 paid 4 times less than did a sole proprietor in 1983.
Social media has sparked a whole new way to market yourself and your
company. So you need to make the most of the opportunities social media
can provide. One of the best ways is to build an online community
centered around your brand.