There are plenty of books and blogs about building your social media
profile, but much of it is either overwhelming in content or too
simplistic to create meaningful impact. Your following on Twitter is the complement to your email distribution
list and the secondary lever of your contact strategy. Therefore, you
want a large and growing Twitter following. Here are 7 tips for strengthening your Twitter presence.
William S. Matthews’s resume is impressive. In addition to owning his own successful event planning
company, RSVP with Will: Event Planning, he is an author and his work includes community outreach, project management, workshop facilitation,
fundraising and keynote speaking. Here, Matthews spoke to TNJ.com about his new book and thriving business.
Letting go is our greatest obstacle in overcoming human nature. We
covet what is familiar and often cling to relationships, and even our business practices. At some
point, every organization, if it is going to continue to operate, has to
undergo a leadership change. In the non-profit sector, it is
especially challenging for founders to accept their outgoing transition.