A practical brand marketing strategy is to think about connecting w/ your target audience and building a relationship.
Marketing, at its most basic, is connecting with people, and video is a huge part of many successful campaigns.
In today's world of information overload, brands have to work harder than ever to break through the clutter.
Your website is your greatest chance of communicating that branded message to your audience. Make it count.
Entrepreneurial Q&A: What is the most surprisingly effective promotional strategy your business has used recently?
The most sophisticated online users demand
straightforward communication and the personal touch.
When it comes to marketing, a lot of businesses make the mistake of leaving it to the end of their budgets and business plans.
Q: What is your most effective marketing tip for startups?
When someone mentions your company in an online post, does it make a difference?
One expert says blog writing can help entrepreneurs fuel their own publicity and, in the process,
become their own media coverage. Here's how.