An entrepreneur is someone who sees a need and finds a solution for it.
In doing so, the person in question creates a product that they are
proud of, and which they know that other people will love as well.
However, even if you love your product, you still need to consider
growth and profits!
They say any press is good press. Well, when it comes to public
relations for your company, you should be in control of your media
image. One way to do so is to hire a media relations firm to handle all
your press needs. If you decide to create a press department for your company, you have a
choice of hiring an in-house person or an independent firm to handle
your PR needs. There are advantages to both.