Using LinkedIn Properly Can Help Your Business
LinkedIn is one of the most popular sites for professional networking [3]. If you have not been getting the results that you want, then you are probably doing something wrong. Below are seven things that you could be doing wrong on LinkedIn [4]:
1. You only use LinkedIn to search for a job
While it is great to use LinkedIn to find employment, that should not be the only reason that you use it. In order to get the most out of this website, you will need to fill out your profile, make connections and join groups.
2. Your profile is not complete
You need to make sure that you have your profile 100 percent completed. Listing your education, work experience and achievements will help you complete your profile.
3. You are not a member of the right groups
There are thousands of groups on LinkedIn, so it can be difficult to find the right ones. However, you want to make sure that you are a part of your alumni groups (college and high school) and industry groups (your company or major).
4. You are not sharing information that is of value to others
If you have information that is relevant to your connections or group, make sure that you share it.
5. You do not have any connections
The whole purpose of LinkedIn is to connect with other professionals. That is why you want to make sure that you are constantly adding and accepting connections.
6. You do not used LinkedIn Answers
LinkedIn Answers is a place where people can ask questions about various topics. Answering questions is a simple way to show other people your knowledge and expertise.
7. You have not gotten your staff members to join LinkedIn
You need to make sure that you get your staff members to join LinkedIn.
Read more at Inc. [5]