Positioning Yourself for Success
You want success so bad that you can taste, drink and see it. But are you really ready for success? Is your team in place? Far too many people are unprepared for the avalanche of blessings when they occur. Here are a few tips to help you prepare for success:
Be prepared. Success can smell success. Have that look about you, dress appropriately, and have your message on hand to deliver the pitch and close the deal. If you believe in your product, others will come to the party in a matter of time.
Reputation is everything. Let your work and reputation speak for you. If you give your word, honor it. Don’t commit if you cannot meet deadlines — people always remember the screw up.
Be outspoken. If you don’t agree with someone’s agenda, or how they are positioning your product, speak up. Being amenable to everything will not garner fans, only enemies down the line.
Be well rounded. Make certain that you are always briefed on current events. This will enable you to have a conversation with anyone — from a CEO to the average Joe.
Be proactive. If there is someone with whom you wish to get in contact, reach out. Write a letter, send an e-mail, make a call, look within your circle for a connection. Work in that order and you will get results.
Never too busy. Time is a premium and you are a priority. Make certain that you treat yourself and others that way. If someone is reaching out to you, then you must respond in a timely fashion. Karma is everything.
Get to know the “team.” Don’t be an elitist and ignore the administrative assistant, receptionist, mailroom clerks, etc. They are the ones really running the company and are privy to information. Say “hello” to everyone and become allies with those in the “know.” Don’t be confused by office trappings (corner office, title, expense account).
Be wacky to stand out. Make your own rules. Send Christmas/holiday cards in June; Valentine cards in December. Set your own tone and be noticed.
Stay out of gossip. Don’t get caught not minding your business, which means not taking care of your money. If you have an opinion, speak directly to the party with whom you have an “issue.”
Dream vampires. I would not advise you to share your dream with people unless they are like-minded and possess the same energy as you do. Record your dreams in a journal and talk with God.
Network and use your connections. I don’t know why we always forget to tap into our database and circle. J
oin organizations to widen your networking base and use your friends/co-workers/affiliation to make the introduction for you.
Empower yourself and others. Real simple: Give back to others from a sacred space and be counted. You can volunteer, make a contribution, or just be there for someone in need.
Be consistent. If you provide service a certain way, continue to provide it that same way — only better.
Be virtual. The Internet is a force in which you must participate. For companies to prosper they must register with an online social network for connections (LinkedIn, MySpace, Facebook, Twitter); blog; e-blast newsletters; webinars; and podcast.
Smile and look engaging. Get out there and be counted. Be purposeful, be poised and be consistent.
The above is an excerpt from the eBook ©You Want Caviar But Have Money for Chitlins: A Smart, PR Guide for Those on a Budget. www.taylormademediapr.com.