Beyonce’s next album, due out in 2013, is expected to get a promotion boost. The singer has just signed on to a $50 million deal with PepsiCo, reminiscent of her husband Jay-Z’s “Decoded” book deal that was promoted in part by Microsoft.
John H. Johnson founded Johnson Publishing in 1942, with $500 that he obtained by securing a loan against his
mother’s furniture. He then began publishing a magazine that he called Ebony, a publication that focuses on African American history and culture. Today, CEO Desiree Rogers and Chairwoman Linda Johnson have set out to modernize Ebony and make the magazine a lifestyle brand.
Media mogul Oprah Winfrey has chosen the novel Twelve Tribes of Hattie,
written by author Ayana Mathis, 39, as the next read for her Book Club
2.0. The debut novel is about the Great Migration to Philadelphia, told
through the voices of one African American family.