Is your company's image getting stale? Are sales sagging? Or has your firm's reputation been damaged? It may be time to rebrand.
Leading with emotional intelligence can create a teamwork-inspired environment and increase productivity. Find out how to use it in your office to produce maximum outcomes and boost your business.
For business owner Tamara Mangum, the Super Bowl will always be a pleasant memory—not due to its outcome, but because her company—Sharpened Image was one of only a handful of African American vendors in the metro area to nab a lucrative contract with Met Life/NFL for Super Bowl-related services. Mangum recently sat down with TNJ.com to discuss her company and how the Super Bowl was, indeed, a kicker of sorts, to her business.
It seems nothing changes faster than the big social media platforms -- Facebook, Twitter, Google+. No sooner do marketers figure out how to best promote a product or business than they change the rules! That’s been especially true for Facebook whose tweaks have taken away users’ ability to reach – for free – most of the people they’ve worked so hard to attract to their pages.
A bold new plan designed to attract new businesses and jobs to the Empire State and launched late last year by offering an array of tax friendly incentives---is not receiving the thunderous support and welcome proponents of the initiative had hoped for, according to various sources.
In a complete turnaround from its faulty October beginning marked by numerous website glitches, Obamacare gets 8 million sign-ups.
Bozoma Saint John was named senior vice president of global marketing at Beats Music. Prior, she was cultural branding marketer at Pepsico.
Toyota launched a dramatic mid-cycle restyling of its Camry sedan in a move to fend off increasing competition from rivals.
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